Brands

Discover Our Brands

1^st Choice Nutrition Pronature Lily & Jax

Foods that Meet the Needs of Animals and Consumers’ Wallets.

PLB International has created thee distinct brands with a clear vocation that have quickly carved out a place for themselves in millions of households around the world. Our experts have left nothing to chance, designing foods adapted to different life stages, specialized formulas for dental health or to reduce allergenic reactions, and products accessible to all budgets. Every day, our teams of animal nutrition and extrusion experts prepare recipes of exceptional quality and irresistible taste!

Featuring Our Brand Portfolio

1^st Choice Nutrition

Developed by nutrition experts, 1^st Choice Nutrition is formulated to tailor pet's specific health conditions and life stages.

Pronature

Inspired by nature and a love of animals, Pronature offers two distinctive product lines that are tasty, healthy and nutritious.

Lily & Jax

Our Lily & Jax lineup features simple ingredients, tasty recipes suiting all stages of life... packaged with an attractive price point.

Our Nutrition Experts Work Tirelessly to Design the Best Possible Products.

Quality is Our Priority

A quality product requires a few essential elements: carefully selected premium ingredients, rigorous quality control and impeccable health and safety practices.

At PLB International, it’s a combination of all these factors that makes our approach a winning one. That’s why we can promise high-quality and safe products to our customers, every time.

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Millions of Consumers in Over 20 Countries

Our expertise and commitment to offering the best products have
enabled us to cross the borders of several countries and reach the homes
of millions of consumers.

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